Your #1 Attraction in Sevierville

About SkyLand Ranch

Have you ever dreamed of visiting a place where you can have hours of fun and excitement before kicking back and relaxing? SkyLand Ranch will be that place for you! Our Sevierville attraction takes all your favorite things about the Smoky Mountains and puts them in one convenient location. You won’t want to miss the chance to enjoy gorgeous views, exciting rides, adorable animals, and more at our Sevierville attraction. Come make memories that will last a lifetime with us at SkyLand Ranch!

couple enjoying the view from Legacy Lookout

You can take in gorgeous views of Sevierville and the Smoky Mountains during every season, from fall foliage to snow-capped mountains.

mother and daughter riding on Wild Stallion

Race down more than a mile of track on the Wild Stallion Mountain Coaster for a thrilling ride where you control your own speed.


We offer daily live entertainment from talented performers. Enjoy everything from concerts to miniature animal presentations.


Shop ‘til you drop at a variety of shops, from a toy store, to a western wear shop, to a Christmas store. Williford Mercantile has it all!


From SkyLand Cafe & Bakery to Buckn' BBQ, The Chuckwagon, and Tipsy Cowboy, SkyLand Ranch welcomes even the hungriest of Cowboys.


Our Story

Life on the Ranch

SkyLand Ranch is owned by Lisa and Mark Williford, who also own Rowdy Bear’s Smoky Mountain Snowpark in Pigeon Forge. This attraction has been a dream of their family for more than 10 years. SkyLand Ranch brings something brand new to Sevierville. Not only does it tell the story of life on the Ranch, but it provides a level of amusement and recreation that the city has been missing. You can expect so much more than your typical Smoky Mountain attraction when you visit SkyLand Ranch. You’ll find all your favorite parts of the Smokies — from the mountain coasters, to the Smoky Mountain views, to the shops, to the entertainment — all in one place. Everyone from young children to adults fall in love with SkyLand Ranch, and we look forward to your family creating lifelong memories with us.

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Plan Your Visit to SkyLand Ranch!

Are you ready to plan a visit to our Sevierville attraction to experience all the fun we have to offer? We can’t wait to have you! We’ve created a helpful guide with everything you need to know before your visit to guarantee you have a great experience at SkyLand Ranch.

12father and daughter riding the wild stallion mountain coaster

Parking at SkyLand Ranch

SkyLand Ranch is located right off the main Parkway in Sevierville, next to popular lodging, restaurants, and shops. We offer our guests FREE parking for our attraction (a value of $15) that’s located right next to our ticket office and our Wild Stallion Mountain Coaster.

Annual Passes

Would you love 365 days of unlimited access to SkyLand Ranch? Purchase an annual pass! Our annual passes are valid 1 full year from the date of purchase. Hop on the Horizon Skyride for a scenic ride to the top, or choose to ride one of our shuttles or our open-air safari truck. Once you arrive on the Ranch, endless opportunities for fun and excitement await, like our miniature animal encounters, our scenic walkway that offers 360-degree views of the Smokies, and our daily entertainment! Annual passholders get other great perks, too. Enjoy 10% off all food and beverages and all retail purchases from Williford Mercantile! You’ll also get 20% off rides on the Wild Stallion Mountain Coaster, the longest coaster in the Southeast. Ready to enjoy all these exciting perks? Purchase your annual pass today!

Wheelchair Accessibility

Several experiences and onsite attractions at SkyLand Ranch are wheelchair accessible. The Horizon Skyride chairlift is accessible to guests with disabilities if they are able to stand to load on and off the chairlift. We are able to slow down the chairlift upon request for loading and unloading. We do not allow wheelchairs or other mobility equipment on the chairlift, but those items may be checked at the SkyLand Ranch office at the base of the lift. Wheelchairs are available without charge near the top of the lift.